TASK: Develop an overarching campaign concept that helps direct messaging for all customer journey stages.

INSIGHT: People that work in the travel industry want a seamless way to take advantage of travel benefits such as discounted rates on airlines and hotels.

IDEA: ID90 Travel provides the best non-revenue travel experience for those who know travel.

EXECUTION: A social media campaign was produced using a simple, modern and sleek illustrative style that represents the ID90 Travel experience. Also a complete redesign of their weekly email.